AUSTIN, TEXAS — Pet wellness company 2B Associates announced its acquisition of health and wellness products manufacturer PreMark Health Science on Oct. 8. According to the company, the acquisition will accelerate its development and production and provide a competitive advantage for its groundbreaking pet products, particularly for its dog wellness brand, Carson and Bear.
By integrating PreMark Health Science’s manufacturing capabilities, 2B Associates will be able to bring innovative pet products to market faster, according to the company. It plans to roll out new and improved pet products designed to address a wide range of health needs, from joint support and gut health to skin and coat care.
Scott Steinford, founder and chairman of 2B Associates, will assume the chief executive officer role of PreMark Health Science. Steinford brings extensive experience to the position, having previously held leadership roles at Health Wright Products, Zenwise Health, Doctor’s Best and Zesty Paws.
“We are enthusiastic about the growth potential this acquisition brings to both 2B Associates and PreMark Health Science,” Steinford said. “This strategic move allows us to leverage PreMark’s expertise to further our commitment to developing revolutionary pet wellness products.”
Bridgette Chambers, Ph.D., CEO of 2B Associates and founder and CEO of Carson and Bear, added, “This vertical integration will significantly expedite our ability to deliver innovative and impactful solutions to pet owners. We are dedicated to helping dogs live longer, healthier and happier lives, and this acquisition is a major leap forward in achieving that goal.”
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