APPA offers new membership program

STAMFORD, CONN. — The American Pet Products Association (APPA) is introducing a new membership opportunity aimed at pet product suppliers. The association’s new initiative is designed to connect the suppliers of pet product components, ingredients, packaging, live animal companions, business services and others with manufacturers in the industry.

In addition to providing these suppliers with industry resources, insights and networking opportunities, they will be invited to showcase their products and services in the Supplier Pavilion at Global Pet Expo, March 26 to 28, 2025 in Orlando.

“We’re more than just an association; we’re a community dedicated to helping our members thrive,” said Peter Scott, president and chief executive officer of APPA. “With our new supplier membership, we aim to bridge the gap between suppliers and manufacturers, creating an ecosystem that fosters growth and innovation across the pet industry.”

The new program offers three membership tiers — Basic, Premium and Elite. Benefits include:

• Access to industry insights: Members will have access to data and research on pet industry performance and trends.
• Networking and events: Members are invited to exhibit at Global Pet Expo and attend exclusive industry events, including The Pet Summit.
• Thought leadership: APPA will share regulatory updates, webinars, podcasts and whitepapers.
• Brand awareness and marketing: Members are invited to take advantage of exclusive discounts on digital marketing services and enhance brand visibility in the marketplace.

Source: Wales McLelland

“Whether you supply ingredients, packaging, manufacturing equipment, or offer business services like legal and marketing expertise, the APPA Supplier Membership offers a unique opportunity to expand your reach and build connections with the biggest names in the pet product industry,” Scott said.

For more information on this new program, click here.

Read more news from associations and agencies in the pet food sector.