NaturVet taps former Petco exec to serve as CEO

TEMECULA, CALIF. — NaturVet, a 30-year “pioneer” in pet health and wellness, recently appointed Geoff Granger to chief executive officer. Granger will leverage his extensive experience to help expand NaturVet’s presence and relationships within the pet care industry.

Granger has nearly 30 years of national retail experience, as well as more than a decade of leadership experience in the pet industry. He previously served as an executive at Petco, in which he played a key role in the retailer’s growth and success for more than 10 years and was responsible for driving strategic priorities in the pet health and wellness category. He has extensive experience in the pet care market, with a focus on enhancing pet health and wellness, as well as supporting pet parents.

“We are thrilled to welcome Geoff Granger to the NaturVet family as our new CEO,” said Scott Garmon, founder of NaturVet. “His extensive experience coupled with a demonstrated passion for animal welfare makes him the ideal leader to guide NaturVet through our next phase of growth.”

In his new role at NaturVet, Granger will support the company’s goal of providing high-quality products that support overall health and wellness. Granger will leverage his leadership approach to help NaturVet foster mutually beneficial relationships with pet owners, employees and business partners.

According to NaturVet, during the past three decades it has emerged as a “formidable force” in the pet industry. Garmon has led the company to become a prominent player in the market through a commitment to strategic innovation and dedication to pets.

“I am honored to join the NaturVet team and lead this exceptional organization into a new era of growth and innovation,” Granger said. “NaturVet has been a leading force in the pet product industry for three decades now, and I look forward to expanding its capacity to deliver premium, industry-leading pet products that meet the evolving needs of today’s pets and pet parents.”

Read more about personnel changes throughout the industry.