Categories: PETS

Where To Buy Ruff Liners Dog Car Seat Covers

Tonight on Shark Tank, four new entrepreneurs arrive to pitch their ideas to the investors, hoping to get a bite. One of the new products is for pet owners who go camping or on outdoor excursions but want to protect their trucks. The product surrounds the truck’s back seat to keep the dog from destroying things with mud, water, or debris.

Here is what you need to know about Ruff Liners on Shark Tank, including where to buy the product.

What Are Ruff Liners On Shark Tank?

Brandon Hall Himmel founded Ruff Liners from Shark Tank in 2021. The small company makes heavy-duty seat covers for cars and trucks. According to Brandon, he loved to go on outdoor adventures with his Labrador retriever Sadie. However, when they returned, his dog was wet and muddy and would destroy the back seat of his new truck.

Brandon also realized that no existing seat covers kept the dirt, mud, and water entirely off his truck’s seats and doors, so he set out to create his own. He researched the best materials and designed his own covers. After testing the prototype, he founded Ruff Liners and started selling the products full-time.

Himmel owns the U.S. patent for Ruff Liners, and as the sole founder, he runs a tight operation by selling as a micro business on Amazon. The company’s main product is the car seat cover that provides complete coverage of the backseat area, floors, door panels, and the back of the front seats.

This offers door-to-door protection and split-seat console access. It also has a secure fit with anchor straps and is made of Oxford fabric with a polyester ripstop layer. Ruff Liners are waterproof, scratch-resistant, padded, and machine-washable. It also offers a “bed-like” platform for the dog’s comfort.

Where To Buy Ruff Liners On Shark Tank

Anyone wanting more information about Ruff Liners on Shark Tank can learn more on the company’s website at ruffliners.com. Thanks to the reality TV show, there is currently a 10 percent discount if you give your email address for newsletter purposes.

On the website, prices vary based on size and product. The XL Floor Cover costs $169.99, the seat extenders $149.99, and the Hammock Seat Cover $99.99. Collapsible dog bowls are $29.99, and parts replacement is also available.

You can also buy the product on Amazon.com, where Brandon has built his company as a microbusiness. The Amazon website includes floor coverings, seat extenders, and soft seat covers. They come in XL for big trucks and medium sizes for cars, SUVs, and mid-size trucks. The average price on Amazon for the Dog Hammock is $149.99. It is available through Prime Video.

What are your thoughts about Ruff Liners on Shark Tank? Did this sound like a great idea that the investors should have jumped on? Are you interested in grabbing some for yourself? Let us know your thoughts in the comment section below.

Shawn S. Lealos has been a freelance writer for over 25 years and is a voting member of the Oklahoma Film Critics Circle. He is also a published author with a book about the Stephen King Dollar Baby Filmmakers.